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ESCALATOR SAFETY 2015

MTR CORPORATION

Escalator safety has always been one of the top safety concerns for MTR. To create awareness, we reinforce the message “Hold the handrail and Stand Still” (握扶手 企定定) and to educate the public the correct behaviors when using escalators at MTR, using a consequential approach.

Deliverables:

  • MTR publicities

  • Short video

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